SHINSEGAE
On 1 Dec' 24, a teaser entitled "Hello, New Santa" is being released on various social media platforms. It features KARINA as the New Santa for Shinsegae Christmas Campaign. A 10 minute FULL short flim was aired on 20th Dec'24 at the facade of Shinsegae Departmental Store and also official Youtube Channel, titled "Hello, Rudolph".
HELLO, NEW SANTA | Teaser 1
8 ton Truck With Broken Steering Wheel
Released Date: 1 Dec'24
HELLO, NEW SANTA | Teaser 2
Silent Night, Arrested Night
Released Date: 6 Dec'24
HELLO, NEW SANTA | Teaser 3
Absent Child
Released Date: 17 Dec'24
HELLO, NEW SANTA | Teaser 4
Neighbours
Released Date: 17 Dec'24
HELLO, NEW SANTA
Trailer
Released Date: 19 Dec'24
HELLO, NEW SANTA
Epilogue - Feels Like I'm Being Pushed On A Sleigh
Released Date: 23 Dec'24
HELLO, NEW SANTA
Epilogue - Group Dinner
Released Date: 24 Dec'24
HELLO, NEW SANTA
Epilogue - Bye, New Santa
Released Date: 27 Dec'24
Hello New Santa Christmas Campaign
Release date: 5 Dec, 2024
Marketing & Visual Displays
Shinsegae Departmental Store (one of the big three departmental stores in South Korea) collaborated with film production company Dolphin Kidnapping Group on the production of the online & offline campaign featuring KARINA as the New Santa.
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